As we approach the 2024 growing season, the 2020 Farmers Co-Op has compiled essential guidance to help our member farmers plan for a successful year. Based on market analysis, buyer feedback, and regional growing conditions, here's what you need to know.
Market Outlook for 2024
Demand for locally grown, ethically sourced produce continues to grow. Our wholesale buyers and Farm to School partners have indicated strong interest in several key categories:
- Leafy Greens: Consistent demand for lettuce varieties, kale, and collard greens
- Root Vegetables: Sweet potatoes, turnips, and carrots remain popular
- Summer Staples: Tomatoes, peppers, and squash continue to lead summer sales
- Specialty Items: Growing interest in heirloom varieties and ethnic vegetables
Recommended Varieties
Based on buyer preferences and market performance, we recommend prioritizing:
Early Season (March-May)
- Lettuce: Butterhead, Romaine, and mixed salad blends
- Spring onions and scallions
- Snap peas and snow peas
- Spinach and arugula
Peak Season (June-August)
- Tomatoes: Cherokee Purple, Brandywine, and standard slicers
- Peppers: Bell peppers in multiple colors, jalapeños
- Squash: Yellow squash, zucchini, and summer varieties
- Cucumbers: Slicing and pickling varieties
Late Season (September-November)
- Sweet potatoes: Beauregard and Covington varieties
- Winter squash: Butternut, acorn, and spaghetti squash
- Collard greens and mustard greens
- Root vegetables: Turnips, beets, carrots
Coordination and Logistics
Remember that coordination is key to our collective success. Please:
- Update your crop plans by April 1st so we can coordinate aggregation
- Communicate planting dates to help us forecast availability
- Report any issues early so we can adjust plans as needed
- Attend regional meetings to stay connected with fellow farmers
Resources Available
As a cooperative member, you have access to:
- Technical assistance for production planning
- Seed purchasing coordination for volume discounts
- Soil health consultation
- Food safety training and GAP certification support
Questions?
Contact your regional coordinator or reach out to the main office. We're here to help you have your most successful season yet.
The 2024 growing season holds tremendous promise. By working together and coordinating our efforts, we can meet buyer demand while ensuring fair prices for every farmer. Here's to a bountiful year ahead!